Selling Wine Drinkers a Regular Supply of Wine

Along with their e-commerce site, WSJwine is a leading wine club operator in the U.S. providing thousands of customers with a regular supply of fantastic wines. Working with various partners, as well as internal channels, a variety of email campaigns were designed, tested and optimized with the goal of encouraging users to click through and join the WSJwine Discovery club.

*Note: this project was done as a full-time employee of Direct Wines and not considered a Spitshine Design client.

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